AIJuly 17, 2026
01 — Diagnostic
Put a dollar figure on every revenue leak.
Five minutes. Twelve dimensions. Written by a system that has read ~1,400 mid-market B2B SaaS revenue stacks.
Know where dollars are leaking, which leaks compound, and what each one costs. Revenue Architect scores your revenue engine across twelve dimensions, from funnel mechanics to the AI-readiness of your data.
No credit card. No discovery call. No follow-up unless you ask.
02 — What you get back
A brief your CFO can act on. Every leak priced, in four pages.
01
Maturity score
— Where you stand against ~1,400 mid-market B2B SaaS revenue stacks, as a single index across twelve weighted dimensions.02
Top three leaks
— The three bottlenecks costing you the most ARR. Each carries a dollar figure and a rank by how reversible it is.03
Stack assessment
— Spend you can cut and capacity you can use: the tools you overpay for, the tools you underuse, and the tools you lack.04
Build vs. buy call
— The lowest-cost credible fix for each leak, in writing. Configure what you have, build in-house, buy a tool, or commission the system. With math.Each build vs. buy call maps the leak onto the Build vs. Buy Matrix, so you can check the reasoning. No quadrant is favored: we deliver in all four and take no referral fees.
Five minutes. A four-page brief.
03 — What it costs you
Five minutes, and nothing else.
If your stack is healthy and your motion is tight, the brief will say so and you are done. If the leaks are large, the brief becomes your input to an Engineering Blueprint.
It is free because a studio that will not spend five minutes of compute on a prospective client should not be trusted with a fixed-fee build.
04 — The twelve dimensions
What is scored, and what each gap costs.
01
Pipeline visibility & forecast accuracy
— Missed quarters start here. How well your pipeline reflects reality, and how often your forecast is right by quarter-end.02
Lead routing & speed-to-lead
— Slow response costs deals: how long a qualified inbound takes to reach a human, and how often the right human gets it.03
Sales → CS handoff & retention
— Context lost at the handoff shows up as churn. How much survives the move from sales to customer success, and what that costs in net retention.04
Data integrity & contract hygiene
— Decisions are only as good as the record: whether your CRM is a record-keeping system or a fiction-writing system.05
Tool overlap & per-seat tax exposure
— Money spent twice. The dollar value of capabilities you pay for in more than one tool.06
Funnel attribution & multi-touch math
— Budget follows attribution: whether your model is defensible to a CFO and a board.07
Signal capture & intent routing
— Signals that never reach a rep are pipeline paid for and lost. Whether yours reach the rep equipped to act on them.08
Churn detection & expansion mechanics
— Retention and expansion revenue depend on timing: how early you see at-risk accounts, and how systematically you trigger expansion.09
Pricing & packaging instrumentation
— Pricing sets margin. Whether your pricing decisions come from data or from anecdote.10
Compensation alignment & SPIFF discipline
— Comp buys behavior: whether your plan rewards the behavior your strategy requires.11
Reporting cadence & exec readout quality
— Hours spent producing reports are hours not spent acting on them. How your team's week divides between the two.12
AI-readiness of the data layer
— AI returns nothing on data it cannot read: whether yours is structured for a model to operate on, or only a human.Every score arrives with the evidence behind it and the cost of leaving it alone, on a 1–5 scale.
05 — Sample output
06 — Questions
What buyers ask before they run it.
01
What is a revenue maturity assessment?
— A structured scoring of a company's revenue operation across twelve weighted dimensions — covering pipeline mechanics, data integrity, tool overlap, handoff hygiene, forecast discipline, retention signal, and AI-readiness. The output identifies the specific bottlenecks costing ARR and benchmarks the company against comparable B2B SaaS stacks.02
What does the Revenue Architect output include?
— A four-page brief: a maturity score across 12 dimensions, the top three revenue leaks with dollar estimates, a stack assessment identifying tool overlap and gaps, and a written build vs. buy call for each identified leak — mapped onto the four-quadrant Build vs. Buy Matrix, with the math that produced it.03
Is the diagnostic free?
— Yes. No credit card. No discovery call. No follow-up unless requested. The diagnostic qualifies both sides: if the stack is healthy and the motion is tight, the brief will say so and no further engagement is required.04
How is Revenue Architect different from a sales audit or a go-to-market assessment?
— A sales audit focuses on pipeline hygiene and rep performance. A standard go-to-market assessment produces a gap analysis and tool recommendations. Revenue Architect scores twelve dimensions, including the AI-readiness of the data layer, and returns a brief the CFO can use as an input to a capital decision.07 — Insights
Reading from the studio.
A diagnostic score is only as good as the data and the mechanics behind it; these notes cover pipeline signals, data foundations, and the operating fundamentals that turn a score into an action.
